In a remote forest north of Vancouver, LP product managers and two of the world’s leading kayakers embarked on the ultimate testing mission: to prove the strength and durability of LP Legacy™ sub-flooring by exposing it to one of Mother Nature’s biggest extremes.
Under the lens of adventure photographers and videographers, the team sent an LP Legacy sub-flooring panel over the edge of Britannia Falls, a 70-foot drop at 625 cubic feet per second. The panel then remained in the falls’ swirling wake overnight.
“As we were developing this campaign, we really wanted a way to differentiate our product from everything else in the market,” says LP Business Marketing Manager Lorraine Russ. “One way to do that is to show the performance of the board in a completely different and unique way. And what better way to do that then to put the product into some really extreme conditions that go far beyond what you might see on even the harshest jobsite.”
Twenty-four hours later, when the team retrieved the board from the river, the panel showed no signs of swelling.
“LP put the boards through a submersion test, but we thought this would be a much better test, with the force of the water on the board and being submerged at the same time,” says Luke Partridge, who kayaked the waterfall and assisted with the testing.
Packed with more resin, wax, and wood fiber and made with Gorilla Glue Technology™, LP Legacy engineered sub-floor boasts superior moisture resistance that prevents edge swell. As a result, LP Legacy carries a class-leading “Covered Until It’s Covered” no-sand warranty, as well as a Lifetime Limited Warranty that lasts as long as the home.
“Backed by LP’s 44 years of manufacturing experience, LP Legacy is a complete sub-floor solution whose premium performance in wet, harsh environments provides building pros with peace of mind until each house is closed in,” says Jim Abbott, Director, OSB/EWP Sales of LP Building Products. “What’s more, our exclusive alliance with Gorilla Glue allows builders to promote a high-profile brand recognized by homeowners for its toughness and durability.”
Each wood strand in LP Legacy panels is coated with resins using Gorilla Glue Technology to ensure maximum moisture resistance. The resins bond wood fibers at the molecular level for premium performance. The panel’s high density makes it ideal for hardwood floors, tile applications, and homes that may be exposed to the elements for longer periods during construction.
“I think ultimately what builders want in a panel is something that they never have to deal with. It doesn’t give them any issues initially in the build, through the construction phase, and through to the finished flooring going down,” says Brian St. Germain, LP’s Director of Business Quality & Technology. “To withstand all the rigors of building and still end up where they don’t have to think about it, that requires a tough panel, and that’s what we designed.”
Along with its moisture resistance, LP Legacy sub-flooring’s strength, stiffness, and density translate into exceptional fastener holding and a solid feel underfoot. Less deflection ensures better performance of the finished materials, including hardwoods, reducing the likelihood of nail pops or movement over time.
Other features include RainChannel® notches on 4-foot panel ends to promote drainage, a unique, easy-to-install tongue-and-groove with a flat profile, and pre-printed fastener marks for precise installation.
Watch LP Legacy plummet over Britannia Falls and see behind-the-scenes footage from this one-of-a-kind video shoot at www.testedextreme.com.
To learn more about LP Legacy, visit www.LPCorp.com/Legacy.
About LP Building Products
Louisiana-Pacific Corporation is a leading manufacturer of quality engineered wood building materials, including OSB, structural framing products, and exterior siding for use in residential, industrial and light commercial construction. From manufacturing facilities in the United States, Canada, Chile and Brazil, LP products are sold to builders and homeowners through building materials distributors and dealers and retail home centers. Founded in 1973, LP is headquartered in Nashville, Tennessee, and traded on the New York Stock Exchange under LPX. For more information, visit LPCorp.com.
About Gorilla Glue
Headquartered in Cincinnati, Ohio, The Gorilla Glue Company is a leading manufacturer of adhesive solutions for DIYers, crafters, woodworkers and professionals alike.
On a mission to make products that deliver impressive results, the company has since expanded its offerings from the original Gorilla Glue® to include Gorilla Tape®, Gorilla® Super Glue Impact-Tough® Formula, Gorilla® Wood Glue, Gorilla® Epoxy and Gorilla® Construction Adhesive, further solidifying the brand’s reputation as the “go-to” product line FOR THE TOUGHEST JOBS ON PLANET EARTH®.
For more information, visit www.gorillatough.com, Facebook, Twitter or call (800) 966-3458.